Martin Seligman

Calling All Salespeople: Are You Shining a Light or Casting a Shadow?

Calling All Salespeople: Are You Shining a Light or Casting a Shadow?

In my early days I clearly remember learning that my job as a salesperson was to “dig holes” by identifying the many problems my prospective client faced. And to keep digging until those holes (problems) became so deep (big) my despairing client felt so overwhelmed and fearful they would want to grab my solution as a metaphorical ladder to help them clamber out of their dark damp pit of despair.

Choose Happiness and Sell More

Choose Happiness and Sell More

Whether you’re on the buying or selling side of the equation, how happy do you feel about your interactions? Chances are neither side is feeling particularly uplifted, energised or excited about the experience. Let's stop being and making people miserable. Let's choose happiness instead.