In sales we quickly learn that pressure comes with the territory. We typically operate in high-pressure Boiler Room style environments and our leaders focus on keeping the heat cranked up in an effort to motivate us to exceed ever-increasing revenue targets. But it doesn't work. There is a better way. It's time to release the pressure.
“Houston we have a problem!” is a quote made famous by Tom Hanks in his portrayal of Astronaut James Lovell in the 1995 movie Apollo 13 after their spacecraft experiences massive damage ending their mission to the Moon and putting the lives of the three astronauts on board in great jeopardy.
I chose this quote to open my post because just like James Lovell and his crew mates John Swigert, Jr. and Fred Haise Jr – you, me and everybody in the profession of selling face equally great jeopardy. Let me explain why.