Can generalised reciprocity get started in a group of strangers? If started, what sustains it over time? These are questions that researchers have grappled with for many years. Our ongoing research helps explain how and why we choose to be generous, even to strangers.
What if the toughest barrier between us and our needs is that we don’t ask for help fulfilling them? In this inspiring talk from Sociologist and developer of the Humax Reciprocity Ring Wayne Baker offers insight into the concept of generalised reciprocity or “paying it forward.”